🌍 What’s the Difference Between Localization and Translation? When entering new markets, many companies assume that translating their content is enough. But translation alone can’t guarantee emotional connection—or even clarity—in a different culture. That’s where localization comes in. 🧩 Translation = Converting [...]
🌍 What Is Globalization in the GILT Process? When expanding your business beyond borders, Globalization isn’t just about selling in other countries—it’s the blueprint for how your brand will operate, communicate, and grow globally. In the GILT framework, globalization is the first [...]
🗺️ Going Global? Start with GILT. Expanding your business internationally can unlock exciting opportunities—but only if your content, products, and user experience are ready to meet the expectations of global audiences. That’s where GILT comes in: Globalization, Internationalization, Localization, and Translation. When [...]
If you work in a global market or serve multilingual audiences, chances are you’ve faced the challenge of language barriers. Whether you're organizing an international event, translating legal documents, or providing services to diverse communities, you’ve likely encountered the need for professional [...]
